Hi. I'm Jake. I'm a designer, strategist and and sketchnoter. 

Since 1999, I have studied, practiced and taught Design and Design Thinking. I am currently a Service Designer at a major US Bank based in SF, where I help product owners envision and communicate new experiences through design thinking methods. I design, facilitate and synthesize about 15 design thinking sessions a year - with a focus on envisioning future customer and banker journeys.

Prior to fintech, my experience includes lead design &strategy at Bay Area Startup - Infinite Utime - launching an industrial internet platform. I also have over a decade of experience with consumer packaged goods design with major brands such as Clorox, Brita, P&G, (to name a few). 

I hold two degrees suitable from framing - a Master’s of Design Methods from the Institute of Design in Chicago, and a BFA in Industrial Design fro the University of Kansas. I have taught courses in Design Thinking and rapid sketching at the undergraduate, graduate and currently the corporate level.

When I am not designing the next big experience, you can find me riding steel bikes, practicing carpentry and growing a garden full of veggies and fruit trees.

**Updates, I am currently only available for short term design thinking facilitating and sketchnoting engagements.

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Email // jacob.tlb at gmail dot com